What is the HATT method?

HATT stands for HUB, AUTOMATION, TRAFFIC, and TRUST. It is a strategic framework designed to guide churches in systematically welcoming, integrating, and discipling visitors.

Is the Visitor-to-Member Blueprint free?

Yes, you can receive the 30+ page Visitor-to-Member Blueprint as a free gift when you book a $100 Church Growth Clarity Call, even if you decide not to partner with us.

How can I get help applying these steps to my church?

We don't offer free consultations anymore, but you can book a $100 Church Growth Clarity Call — a no-obligation conversation where we'll help you identify and solve your church's biggest growth problem. There's no pressure to purchase any of our done-for-you services after the call; you'll get dedicated support to map these four steps directly to your church's unique context.

Media Center

Video

Visitor Follow-Up Marketing HATT Method

Visitor to Member Blueprint

July 27, 2025 3:45 1 min read

Summary

The 'Visitor to Member Blueprint' episode provides a strategic framework designed to help church leaders move beyond simply welcoming guests to fostering long-term discipleship. Many churches struggle with high visitor turnover, and this video addresses that challenge by offering a clear, actionable pathway for integration. By focusing on intentional guest engagement, churches can turn passive Sunday attendees into active, connected members of the church family.

At the core of this strategy is the HATT method—a proprietary framework developed by FaithVenture Media consisting of HUB, AUTOMATION, TRAFFIC, and TRUST. This episode breaks down each component, explaining how these elements work together to build a consistent and welcoming experience for first-time guests. Leaders will learn how to automate follow-up processes, create digital hubs for information, drive traffic to their ministries, and establish the trust necessary for true community integration.

Key Takeaways

1Identify why guests visit once but fail to return to your church.
2Implement the HATT method: HUB, AUTOMATION, TRAFFIC, and TRUST.
3Learn how to build a digital hub that serves as a central resource for newcomers.
4Discover ways to automate your follow-up process to ensure no guest is forgotten.
5Understand how to drive consistent, intentional traffic to your church ministries.
6Build trust through authentic communication and relationship-building.
7Shift your church culture from Sunday-only attendance to weekday family connection.
8Get access to the 30+ page Visitor-to-Member Blueprint resource.